I found a great article on PyschCentral ( click here ) on the misuse of Infographics. Most people have an agenda when they create infographics. Some of the agendas include informing concerned people, some include prompting a person to take a particular action, and some are just marketing tools. They all inform but some are more of a sales pitch than anything else.
Here is a brief excerpt from the article by :
But before we do that, let’s also just note who is sponsoring this infographic, because it’s important to know an author’s bias. ADrugRecall.com is a lawyer referral website that specializes in connecting consumers with lawyers who sue drug companies when the consumer has suffered a bad side effect (or worse) from a drug. It’s run by a conglomerate (“brought to you by eJustice, a division of CMTM, Inc.”) that hosts dozens of these kinds of websites, each specializing in some specific topic where litigation is assumedly very profitable.
The infographic continues:
Side effects are common in all antidepressants. For many people, the side effects are serious enough to make them stop taking the medication.
There is a danger that, in some people, antidepressant treatment will cause an increase, rather than a decrease in depression; and with it an increased risk of suicide.
Since I use these tools occasionally I thought I should give you this warning from an uninterested (at least in my site) third party.
What am I trying to get you to believe?
I want you to think that alcoholism is created by a mental health issue. That once it is created it then perpetuates itself. I want you to think that alcohol (and any other drug) once helped you with something, but for the alcoholic/addict the alcohol/drug has turned on them. It no longer helps, it hurts.
I also want you to think that this problem is far from overwhelming. That it can be defeated and you do not have to think about the alcohol or drug all the time.
The people I know rarely think about drinking. I might think about getting drunk once or twice a year. Even when this occurs I recognize it as a terrible idea. I don’t want to be drunk and stupid anymore. I sure as hell don’t want to go through withdrawal again.
For people seeking information on alcoholism. I would suggest you tell Google to only give you results published within the last year. New information is discovered all the time. You do not want to get old information. It can be horribly inaccurate.
Also take a look at Unbounce,
I am not in the marketing business but, Unbounce has a Google Page Rank of 6. I am guessing these folks are pretty good at what they do.
Deceptive Addiction Infographics
I check the infographics I use. The addiction infographics I use don’t have to agree with me 100%, but they do have to have legitimate research and numbers. They need to be credible.